“I've learned that people will forget what you said, people will forget what you did,
but people will never forget how you made them feel.”
—  Maya Angelou

MAKE YOUR BRAND MEMORABLE

When advertising went digital, scale became the big idea and, along the way, the actual big idea got lost. Breakthrough thinking gave way to endless content, optimized impressions and work designed to travel everywhere without necessarily staying with anyone.
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It’s telling that the ads we still talk about, the ones that shaped brands, sparked water-cooler conversations and somehow reached your aunt at the Thanksgiving Day table are mostly from 25 years ago and beyond.

AI gives creativity a chance to reclaim that cultural power. The technology may put a magic wand in everyone’s hand, but there’s still a world of difference between the average person waving it and a creative thinker who knows how to make magic.

The brands brave enough to believe in that will be the ones that start the new conversations.

What I Do

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Strategy

DEVELOPing COMPREHENSIVE STRATEGIES
THAT INFLUENCE CONSUMER PERCEPTION &
BUILD TRUST IN YOUR BRAND.

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360° Brand CAMPAIGNS & WEB Design

CUSTOM multi-platform BRAND CAMPAIGNS
leveraging omnichannel strategies TO CREATE
ENGAGEMENT WITH YOUR AUDIENCE .

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TV /VIDEO

FROM THIRTY-SECOND COMMERCIALS TO
SOCIAL MEDIA VIDEOS, AND EVERYTHING IN BETWEEN.

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Content CREATION

Rooted in strategy, I'LL earn trust for your brand while entertaining instead of interrupting. Blogs, influencer marketing, video, infographics, case studies, and much more.

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Omnichannel marketing | SOCIAL media | seo

• applying & managing customer-centric strategy and execution across web,  mobile, social, email & video,  
• real-time campaign reports  showing you what's working and what 's not.

COLLABORATION IS THE KEY TO STRONG PARTNERSHIPS...

AND WORK THAT
MAKES A DIFFERENCE.

BizDefender

AI Product & Brand build
see the BRAND

Mnemonic

BUILDING COMCAST'S CREATIVE AGENCY
MEET the agency

SafeToNet

AI POWERED GLOBAL TECHNOLOGY,
SAFEGUARDING CHILDREN ALL OVER THE WORLD.
see the campaign

AudioGo

AI TV & VIDEO CAMPAIGN
see the campaign

DISCOVERY CHANNEL

THE WORLD IS OURS.
see the campaign

DAIKIN

DAIKIN & HGTV.
ONE COOL PARTNERSHIP.
see the campaign

Papa John's

A BIG BRAND TAPPING INTO THE
AUTHENTIC FLAVOR OF CITIES ACROSS AMERICA.
see the campaign

Bulqit

With Bulqit, neighbors band together for group discounts. IT'S like Avengers, but with RAKES and pOWER WASHERS.
See the ai campaign

Pet Supplies Plus

IT'S A DOG EAT, CAT EAT,
HAMSTER EAT, BIRD EAT...WORLD.
see the campaign

GM

FUEL FOR THE SOUL.
see the campaign

iFLY

A STATE-OF-THE-ART IMMERSIVE EXPERIENCE.
see the campaign

Broadway

LIVE ENTERTAINMENT CAMPAIGNS
It's showtime!

G4

G4 NETWORK LAUNCH.
see the campaign

Joe Alesi

Left & Right Side Thinker

creative nerd

applying a diverse CREATIVE approach with a penchant for BUILDING STRONG BUSINESS. success in building and leading brands from both the AGENCY AND directly from the BRAND SIDE, I DEVELOP CREATIVE STRATEGIES AND EXECUTIONS STAYING laser FOCUSED ON DELIVERING REAL-WORLD IMPACT FOR CLIENTS.
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WHERE STorytelLING meets tech

leaning INTO THE LATEST TECHNOLOGIES SEAMLESSLY INTEGRATING THEM  INTO AWARD-WINNING CREATIVE SOLUTIONS BUILT TO PROVIDE A ROBUST NARRATIVE FOR CLIENTS . WITH A SOUND UNDERSTANDING OF AI AND ITS IMPLICATIONS FOR BUSINESS STRATEGY,
in addition to other emerging technologies, I COME WITH A 360 DEGREE APPROACH THAT SETS OUR CLIENT'S BRANDS APART.